Rural Business

 Appealing to the target market. In the past week I have took it upon myself to understand my target market. I reached out to them and talked to them about how they would want to buy my products and to my surprise I got  answers I was not even thinking about. Then I realised that we entrepreneurs have a fancy way of saying who our targets are and how we will reach them but these ways are not really appealing to our targets. We have these strategies we want to implement but not appealing to the market. So I thought that I had it all figured out as to how I will market my business only to find that it doesn't work. So I had to reset, rethink and restructure everything. And again I have to constantly communicate with my targets if how I am doing suites their preference.  So for this week I challenge you to REALLY look at your target and if your strategies are working. Innovate and add value.

Sundays Have you noticed how Sundays are chilled and how everybody wants to relax. People want fun, food and entertainment. In my business I have noticed that I make more cash flow than other days. I think entrepreneurs should explore this opportunity. Have specials on Sundays, have discounts, have entertainment, have something that will bring and make people happy.  On Sundays innovate and add value.

So here is something I noticed, people want to be millionaires, others want their businesses to grow and expand, they want to be making a turn over of Millions. The problem is that they are not putting million's worth of efforts. I am one who believe that you get what you put in. We want more, we want everything but we are doing less. Entrepreneurs must give their everything, they must sweat blood and not sleep. This is war and we need all the guns and weapons we can get our hands on. Even generally individuals have to put in efforts that are worth what they want. Innovate and Add Value

Welcome back to our blog. we firstly want to apologise for the inconsistency. In business there are a lot of challenges and one has to take a break and center themselves then start again. We are happy to announce that we are back full force with more. Thank you for your support. Innovate and Add value

  Under the umbrella of Venogroup we are driven by innovation and value addition.It dawned on me when I had a certain business dealing that most of the time we do not get much value for our money.  There are two things I would like to look at. First is the cash value, this is the actual paper money we have. Secondly is the use value, this is the value you get for using  a certain product/service. In a transaction there is usually these two, we pay for a service or a product.  But how often do you get value from using a certain product/service, and as entrepreneurs what value are we giving?As entrepreneurs we need to focus on the Use value.   How is your product/service adding value to your customers? I would like to take a kota for example, in a time where we  are health conscious and obesity is a disease that lurkes amongst us. What value in the contents of the  kota does one get? Is our health considered? Or rather what other options are there f...

  How do you navigate bad weather conditions?  As in rural areas our shacks or our buildings are not in such great conditions. We struggle to operate when the weather is not favourable but then how do we deal with such?  How do we still provide standard service/product? The thing is no matter the weather we still  have to open and as much as not every client will come but some will come. And it is in such conditions that we win our client's heart. Either way we have make it through, we have to think, we have to create, we have to  improvise, we have to will, we have to do it. But what I also struggle with is that  on rainy days we so struggle to work but come sunny days, we forget we ever struggled to work due to bad weather, like we do nothing about it until it happens again and again.   Also how often do you clean your place when it is raining?. Do you know how not nice it is to be served at a unclean place regardless of the weather?   There is ...

  It has been a while not engaging with you on this platform however I trust that you are still pushing and adding value in every transaction.  I have recently come across some obstacles and what I have deduced is that my thinking is flawed. Think and grow rich states that our   thoughts or impulses can be transmuted into their physical counterpart. We are what we let dominate our mind. I learned that we are not having  right thoughts, we think something else but habitually we do another. Our actions and thoughts must be in line, this will help assist in building great and big businesses. I have also learned the art of waking up at 5Am, meditating and contemplating how I am going to run my business.   As entrepreneurs there is so much internal work that we have to do prior focusing on our craft. We need to live our craft, when people use our products they should feel and find our energy, that is the kind of focus we need, it shouldn’t be about profits or hig...