How does one take advantage of opportunities in the rural areas.?
We come across four trends we can observe to spot opportunities. Economic trends,social trends, technological advances and political actions and regulation changes.
let's look at the first one.
Economic trends.
Here we look at the state of the economy and how people behave whenever there is a change, people tend to spend more on luxury goods when the economy is strong .
When the economy is weak people are hesitant to even spend their money and are terrified of losing their jobs.
What does this mean for you in the rural areas?
Firstly we need to understand the level of impact of the economic change. Are you really affected by these changes or you never even notice?
Do you see a change in your customer's buying pattern with respond to the economy. Most businsses in the rural areas are not even aware or they might be but fail to analyse and take action.
Now this is where education comes in. The subject of economics becomes substantive in this regard.
Social trends.
The society has the power to influence what people prefer to buy. They can make a trend and create a need for a certain product. But if we think about it we never had a product or a service of a black company trending at no. 1, we need to have businesses that have such influence. Changes such as focus on health and wellness , emphasis of renewable energy, education, and going green must be observed.
These changes fuel new business ideas.
Businesses must have accounts on all these social platforms and have websites. Being digital is the new trend.
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